Have you seen the "Make Money on Google" advertisements in Google? If not, your'e really not missing out ... Most of the ads you'll find for "Make Money" are worthless, nevertheless ... many people are taken in by the lure of easy money, and apperently Google, is not too happy about people being ripped off by the worthless ads and has decided to crack down on the fraud ... Though most people have enough sense to take the ads at face value ... there are many that may believe that the ads are legitimate based solely on the misconception that if it's seen on the front page of Google, there may be some merit to it. Poor Soles ...

Image Credit: Barry Schwartz

Even though there have been reports of these worthless "Make Money on Google" ads for some time now, Search Engine Watch recently reported that Google is cracking down on ads they feel may be related to AdWords fraud. Moreover, Google has also reported taking against the account owners too ... A thread in Google's AdWords Help Forum shows evidence that Google is serious and even stated future account termination for violations.

February was probably the most difficult month I have ever had. After wrecking my car on February 9th, I had a hard time getting around ... I had forgotten to add rental coverage to my insurance policy when I signed up ... Smooth ... Next, I lost my new phone only six days after I got it ... so, I was out of contact for a day or two ... Then, the Broward Sheriffs department lost my accident report ... so my insurance company delayed my claim until I tracked down the reporting officer to give me a copy ... I'm still waiting for a claim check there ... However, nothing could have been more devastating to me than what happened next. On February 16th, 2009, my girlfriend committed suicide ... Until then, I hadn't ever had someone close to me do something so drastic. When I found out that she had been found dead ... I was in disbelief ... the realization didn't actually set in for a couple of days ... I think I went into an immediate state of denial. It was about a week later that all at once, the pain and reality that my beautiful, loving and sweet girlfriend was gone ... hit me.

The pain of losing her has been so intense that I have nearly been unable to function and work. She was very special to me and we were in the height of our relationship ... I don't want to discuss the events that led up to her death ... they are too personal to share at this point ... But, I have been completely immersed in a state of shock, sorrow, grief and sadness ever since the day I heard what had happened to her. Honestly, I just want to say that I loved Lisa very much and I will always remember her for the intimate times we shared together. She was the light of my life and I will never forget her ...

Dear Lisa, I will always remember you baby ...

Love always,

Eddie

Okay ... I haven't been blogging too much as most of those that I speak to have mentioned ... Well ... I have to be honest ... I really haven't been interested enough in anything to write ... maybe I'm just being resistant to the "Once a Week" suggestions from the blogging pros ...

For what it's worth ... the blog bug has somewhat returned ... so, I'll try to get back to writing at least once a week ... Blog ... Blah ... Blah ... Let's see how long this lasts ... Oh yeah ... Have a Merry Christmas and a Happy New Year ... If I don't blog again before their times arrive ...

Blog Humbug ...

The MoxyMedia SEO division is officially gone. I have to be honest and tell you that before I decided to start my own company, I really enjoyed working with most of the people over there, and I learned quite a lot too. On Tuesday Oct 7th, I found out the official news when a friend of mine that I trained over there sent me a text message letting me know that all of the employees in the SEO division were let go. I have since learned that Tsavo media picked up some of MoxyMedia's assets as well as a search engine optimization firm, Better, Inc. That probably explains why they decided to let the staff over at Moxy go - Tsavo apparently has other plans. However, in reality the writing has been on the well for a long time. As for the team of folks I enjoyed working with over at Moxy (you know who you are) Good luck and I hope the future brings you much happiness and prosperity. It was an honor working along side you.

Well, it seems that the mighty Google is back at their PageRank updates again. At the time of writing this post, the Tool Bar PageRank of Florida Search Engine Optimization and SEO Fort Lauderdale went down a point. That's interesting since Matt Cutts recently mentioned the possibility of this happening on his blog ...

Matt Cutts » September 24, 2008

However, I'm not too sure the update has stabilized yet - many sites I visit often have also dropped a point from the prior rankings and I've noticed some new sites that had no PageRank a day or two ago now showing up as PR 4 and 5. This leads me to suspect that this ain't over yet.

SEO for lawyers has turned out to be a very good return on investment for most legal services. Though I have done some SEO campaigns for several other verticals such as mortgage, real estate, insurance, educational loans and local retail business, the legal industry as a whole seems to benefit much better from SEO than some of the other service sectors. Quite simply » SEO for lawyers, rocks.

I actually got my beginning in search engine optimization as an SEO for lawyers when I worked for a large holder of legal domains. After I left the company and started
Florida Search Engine Optimization, I soon realized that doing SEO for lawyers was a win-win situation for my clients and my company.

From my experience, there are many practice areas that benefit greatly from SEO. Of those, the ones that I have found SEO for lawyers to produce the biggest earnings for include:

• Tax lawyers
• Litigation Lawyers
• Bankruptcy Lawyers
• Immigration Lawyers
• Personal Injury Lawyers
• Criminal Defense Lawyers
• Class Action » Tort Lawyers
• Medical Malpractice Lawyers
• International Business Lawyers

First off, the value of a lawyer reaching the first page in Google will vary. Not all conversions for legal cases are worth the same amount. For instance, the value of a medical malpractice lead may be worth anywhere from $10,000 to $1,000,000.

A personal injury lawyer that practices in one of the 6 major markets, where the search volume for personal injury cases are relatively high, would benefit greatly by having high search engine rankings and even a highly competitive SEO campaign that costs between $25,000 to $50,000 a year would pay for itself in a matter of no time.

However, comparing that same case scenario with that of a traffic lawyer and the return goes down quite a bit. Realistically the aggregate value of a traffic case is loosely around $100 to $1,000. Following the same level of competition with the SEO campaign for a personal injury lawyer, this would require at least 50 cases a year just to cover the cost of the campaign » not a real profitable investment.

From my experience, it takes anywhere from 15 to 20 cases for the average general practice lawyer to make a profitable return on their investment within the first year. However, after the first year, the value of the initial investment of an SEO campaign will normally sustain it's value since the value of the site increases as the internal quality of the site improves, the amount of content increases, inbound link partnerships are built, and PageRank is established. Furthermore, the rankings that have been obtained from the first year's optimization efforts may be maintained relatively easily through an SEO maintenance plan which, is nominal in comparison to the cost of a full SEO campaign.

I'm quite amazed at the amount of lawyers that choose Pay Per Click (P.P.C.) advertising over organic search engine optimization. The only viable reason that I would justify spending money on a P.P.C. campaign is to provide support for an organic campaign that is still attempting to obtain an acceptable position in the Search Engine's Results Pages, (S.E.R.P.'s). I tend to think the difference between a P.P.C. campaign and organic SEO is like paying rent in an apartment versus owning your own home. If you can afford your own home, why rent an apartment?

With a P.P.C. campaign, once the keyword budget is depleted, all value from the investment is gone. If you compare an organic SEO campaign to a P.P.C. advertising campaign, it's easy to see how organic SEO for lawyers is the only way to go. If you want SEO for Lawyers, Contact Florida Search Engine Optimization.

According to storm tracking predictions at Stormpulse, Hurricane Ike is going to be arriving in South Florida sometime Early in the A.M, Wednesday, September 9th.

Image credit: StormPulse

If you've ever been lucky enough see a major hurricane first hand, it's not something you'll likely forget anytime soon. Seeing that Ike is slated to be a cat four by the time he arrives to Andros Island, which is less than two hundred miles from Fort Lauderdale, and a category two when he makes land fall, I am going to show him a little respect and get out of his way.

Storm tracking is based on predictions » predictions are not always accurate. If you want to check out what the soothsayers predict, check out Stormpulse » the visuals and the data points are really good.

Okay ... So I am a real freak for my country. I really love the United States and especially where I live, Fort Lauderdale, Florida (WooHoo). There are few other places that I would truly rather be. It really makes me mad when I hear people that are from other countries talking smack about how they don't like this or that about America. If it's so bad, why are they here? I am proud to be an American, and I feel that I owe a great bit of debt to my country for giving me everything that I have today.

I think the number one problem with most people today is a lack of gratitude for what they have. A great deal of the American public has become spoiled by the freedom which has been given to us from those that fought for our country. Maybe if all US citizens had to fight or contribute in some way for their citizenship, they might be a little more appreciative of what they really have here. At any rate, I Love America and it's with pride I say, Happy Birthday to the U.S.A. That's it.

Thursday June 26, I was privileged enough to hear a presentation on the basics of link building by Loren Baker of Search Engine Journal. Loren, gave a solid beginning to intermediate level preso, focused on building authority through internal links and delivered some good advice to those that might not have any experience in dealing with the touchy subject of link requests. All and all, his approach was straight up.

I'd like give a word of thanks to the guys over at the S. Florida SEO meetup ... John Carcutt, Daryl Long, Mark Laymon, and Mark Hughes, and all the others that made it another great night. I'm really looking forward to hearing what might be on the agenda for the up and coming months, and may be inclined to start focusing my attention a bit more to Tech Crunch after listening to what Loren had to say ... (hmmm ... ) That's it.

Pics @ the preso ...